Monday, December 13, 2010

2d barcode business card!

This one a clever little barcode which stores your business details! Create the 2d barcode, and print it on your business card. When you scan it , it will add all the details matched to your phone address book and ask if you want to save the data. This way you dont have to manually go and type it all out saving you huge amounts of time!

Another amazing little application in the QR code space

Worth a look! for more on 2d barcodes goto http://www.m0b1le.net/index.php?template=2d-barcode-business-card

Wednesday, September 1, 2010

A FREE MOBILE PHONE! thanks Google

Found this gem of an article when doing research into how 'free' you can get.

Came across a free mobile phone!


If you are a developer, and happen to have developed something for the android device, you may be in line to try out some of Googles greatest gadgets all for free!

goto http://www.m0b1le.net/index.php?template=get_article&articleid=150 for more like this

Monday, July 12, 2010

They - facebook - likes it!

Its official!

Ive plugged in the facebook 'like' app on my site and I've started seeing the results! About 10% of all people that completed the form and created a 2d business barcode have not only saved their 2d barcode / qr code but also clicked the Like button.

This is promising, as it shows the rest of the world that previous visitors have found the solution fun,exciting or even useful! I'm yet still to see any large amounts of traffic from the link though :(

One downside is that you will not see the peoples profile unless they are your friends, which may make it a little less powerful.

Im still very excited, and cant wait to see where this goes

Wednesday, April 7, 2010

Mobile surveys are the way of the future!

Yes! I said it, mobile surveys are the way of the future!

I've been dabbling in a few myself. What are they? Well the secrets in the name ;)

Mobile surveys are electronic surveys run online and submitted via your mobile phone / cell phone. Much the same as web surveys, they share the same data capture functions - radio buttons, text fields, check boxes - which is great for structured data collection! The reason I think they are that great is that you can have your answers from the field, and you can get feedback really quickly - with most answers coming through within 1 hour after the request. You can plug in an sms solution to send the link to the phone and run competitions and things through this medium. To top off all of the above, it shows signs of being environmentally friendly!

I could go on and on about it, or you could simply try it yourself!

I found a free mobile survey at http://www.m0b1le.net

Sunday, April 4, 2010

Search and you will find

So this weeks mission statement - figure out if mobile SEO is indeed something that anyone is thinking about. SEO is a hot topic amoung web devs and interactive teams alike, but Ive yet to hear the word 'mobile' slung before the ever growing popular phrase. Using search has yielded a few results, with some pretty good info floating about - sadly, those writing about it are saying that you should stay clear and rather use SEM mechanics to drive mobile traffic.

Mobile world wide is far larger than pc based surfing, therefore there should be a little more effort put into this trade? ive been watching the numbers on my own mobile-ised version of my site - m.m0b1le.net and have been surprised that I am indeed getting traffic to the source. I havent even spent any time on SEO on the site. I will do now though and see if it helps.

Has anyone else out there been spending any time on mobile seo? care to share about your experiences, or even if you feel it worth it?

I still think there must be value it in somewhere - all the hype with ad placement being clicked on more on mobile then pc blah blah blah.

Well until next time. Happy Easter everyone.

Tuesday, March 23, 2010

Twitter robots are scary

Ive been working on the SEO of one of my websites - http://www.m0b1le.net and while trying to get a little more traffic to my site (through sneaky tactics) i've stumbled across something that worries me.

At the time I was trying to test the waters on if people use 2d barcoding to get traffic to their mobile sites, and I thought it a great idea to use my twitter account to tell the world about it. Ok maybe not the whole world, but at least my techy friends. So I setup a quick post with my description and a tinyurl link - to keep things tidy, and the usual suspects - the hash tags #mobile #barcodes at the end of the message. I posted my comment and went back to my stats page to double check the current unique user count for the day. This is where I saw something strange, and a bit worrying. Almost immediatly, the unique users climbed about 5 - 10 hits. This all in about 2 to 3 seconds. Page impressions did well too!

Surely this could not be right. So a few days later I tried again, and lo and behold the same result! this time a little bigger, more unique users, more page impressions.

I've not done to much research into the topic, and I think its worried me enough to warrant it, but I think its about time I find out what is actually happening.

No doubt there are robots constantly polling twitter feeds to surface content on web sites. When they come across a tag they have been told to track they show it up on the twitter gadget. But, why then do I have my whole site trawled with it? It feels alot like a sneaky bot looking for something. Its probably a bot because google analytics has no recognition of the traffic, so sadly my sneaky traffic trick didnt really help.

Just thought id put this out there incase anyone else stumbles across it.

Let me know if you too have had the same experience. Use the comments below.

Make the difference!

Sunday, February 21, 2010

2d barcodes are asset managers!

2d barcodes are becoming a popular topic in mobile, marketing and business in general. They have been around for some time and have found strong usage stats in countries like India and China. Many of the mobile manufactures have adapted their devices to one type of barcode or another and have shipped their phones with applications to scan barcodes, example the Nokia 95. Software giants such as Microsoft and Google have even started paving the way for their use in the future, buy generating the 2d code images for free, or distributing the scanning software to be used without charge. Microsoft has even created is own colour coded image called the Microsoft ‘Tag’. With all of the hype, it’s a shame the uptake is not greater in ‘developed’ countries.

A little about 2d barcodes

The most popular type of barcode today (by scanned amount worldwide) are QR(Quick response) codes, which are square 2 dimensional codes holding up to 7 kb of information. These little spotty images are read by scanning software on a phone or 2d barcode reader and most often redirect the phone to a mobile phone web browser or submit an instant ‘hit’ via the internet to the barcode owner.

How and where are 2d barcodes used?

QR codes are great for asset management. Barcodes have been seen more frequently through marketing campaigns for ‘on’ product tracking - examples on Pepsi cans, Walkers crisp packets and Chocolate bars. Barcodes are common on other marketing media as well such as advertising boards on public transport systems (this no doubt used to advise on how long to show the board), and unique barcodes on letters from HSBC bank. They have even been found on Hugo boss underpants. These are all examples of tangible ‘real world’ physical objects now having tracking facilities, even feedback mechanisms if users scanned them.

The power of barcodes does not stop here. Barcodes can even be used to track intangible objects – such as online flyers, tickets to concerts, plane tickets and mobile forms.

One solution found is a unique barcode generated to a mobile survey - setup on a website http://www.m0b1le.net which allows for real world printable distribution of online mobile surveys so that companies can find out what there customers think of their product while they use them, by simply scanning the image on the packet or bottle and completing the form. This improves the customer feedback request as it does not require a request for information via email or sms from the supplier, but rather the option for the customer to interact with the product when they want to. This conceptually leads to commenting and feedback on many items of our daily use.

It will be interesting to see what innovative ideas businesses and developers will find to use and indeed track items in the real world, online through this service. I’m sure that some technology mash-ups will produce some wonderful products

Monday, January 25, 2010

Can mobile be considered green?

A Google search on ‘mobile’ and ‘environmentally friendly’ returns some interesting results. As expected there are mobile vendors using green’ to sell their physical devices at the top of the list. Deeper into the search we find some mobile handset suppliers have been experimenting – sometimes rather bizarrely – with environmentally friendly devices as shown at http://gadgets.infoniac.com, which include handsets made to use the power of the sun to recharge and even handsets made out of grass which will bio-degrade and literally have your phone fall to pieces. But! The real question is not really being answered. Can mobile really be considered environmentally friendly?

Mobiles are an interesting breed in the green space. They have processors built in which mimic desktop pc capabilities of 5-10 years ago. Colour screens, user interfaces and full time internet connections. They do not need a full time power source, and some devices can run for up to a week without recharging. Remote areas in Africa have even found new businesses popping up which are for recharging mobile devices only – this mainly in areas where infrastructure is poor - mainly power sources or power points. Yes that’s right, a small hut, with various chargers plugged in to charge the device. The business logic is sound. A customer pays the vendor, plugs in the phone and returns hours later to a charged device.

Are there other ways mobiles can be green?

Mobile forms and mobile surveys are used to process information into backend systems in real time. This is done over the mobile internet using 2g or 3g. As a business, this can mean that an account manager or sales person can place orders in the field with their phone rather than returning to the office to complete the same process on a pc. Mobile forms also increase accuracy over voice calls, as an audit trail exists based on time and user credentials of the submission along with the actual order information, additionally mobile forms increase accuracy as ,phonetically, over a voice call some numbers sound vary similar , for example 15 and 50 , 16 and 60 and so on, thus orders through mobile internet are quicker, and more accurate. If this system is implemented correctly it means less travel, less need for power usage, saved time, and less paperwork. Does this also mean that the travel offset and increased accuracy (less returns on overfilled orders) could be considered an environmentally friendly action?

At first glance this solution shows great results, Yes there are real life examples of this solution, although mostly the solution affects the bottom line of the business – showing greater profits for increased efficiency. Only time will tell if it is a solution which will offset carbon emissions and reduce travel and ‘cutting down trees’ enough to make a real impact.

Could there be some green potential in mobile surveys?